Our Story
Golf Insider was founded in 2018, by Will Shaw while he was lecturing at university. The goal was to provide an evidence-based resource of golf content that he wished he’d had as a 13-year-old taking up the game of golf and wanting to become a golf professional.
Golf Insider has since grown to a team of golf professionals who contribute to the content creation process, writing and testing golf equipment, and creating tools and resources to help golfers shoot lower scores.
The Team

Founder & Editor – Will Shaw
Will is a PGA golf professional, with a PhD in Biomedical Science and MSc in Sports Biomechanics & Psychology.
He spent 10 years lecturing part-time at Leeds Beckett University and the University of Leeds in Biomechanics and Motor Control before becoming the Head of Golf for the University of Exeter.
He currently runs Golf Insider, Sport Science Insider & Break X Golf.
Current golf gear
- Titleist 913D Driver
- Tour Edge Exotics 4 wd
- Mizuno MP Fli Hi Pro 2 iron
- Mizuno MP-20 MMC 4-PW
- 52, 56, 60º Mizuno T20
- Rife, Mr Beasley Putter
Favourite Golf Course
Top skill
Putting inside 15 ft
Current weakness
Not snap hooking it
Handicap/Low Score (2024)
Pro / -3 North Berwick GC

Staff Writer – Britt Olizarowicz
Britt Olizarowicz is a former teaching and Class A PGA professional with more than 25 years spent with a golf club in her hand. Britt is a small business owner, author, and freelance golf expert who knows this game inside and out.
She lives in Savannah, GA, with her husband and two young children.
Current golf gear
Coming soon

Staff Writer – Alastair Hall
Alastair Hall is a PGA golf professional who specialises in coaching and club fitting. He has spent the past 7 years coaching and club fitting at Halesworth GC in Suffolk.
Current golf gear
Coming soon

Videographer – Lucas Hattersley
Lucas is a content creator with an editorial background in Television and Film and also has 15 years of experience as a media manager and videographer.
He has been playing golf since a young age, having grown up representing Bedfordshire county Juniors and training with the England U-18s.
Current golf gear
- Taylormade Stealth Driver
- Callaway XR Fairway Wood
- Taylormade P790 (2021) Irons
- 52, 56, 60º Taylormade RAC
- Taylormade Ghost Tour Da-12 Blade Putter
Favourite Golf Course
Top skill
Approach shot 120-150 yards
Current weakness
Chipping around the green
Handicap/Low Score (2024)
10 / +7 Royal Cromer GC
Our process & standards
We aim to create the best golf performance content online. This holds true if we are creating content for golf coaching, golf performance or golf equipment content.
You can read more about how we test and evaluate golf equipment here.
Get in Touch
We’re always keen to hear from golfers and take on suggestions. If you have a question or have a product you would like us to feature, just get in touch.